斯普林格集團新園區(qū)德國柏林

業(yè)主單位：斯普林格集團

項目狀況：2014 年設計，2019 年竣工

主管合伙人：雷姆·庫哈斯,克里斯·范杜恩

項目副主管：Katrin Betschinger

電氣工程：ZWP Ingenieur-AG

立面設計：Emmer Pfenninger Partner AG

景觀設計：Inside Outside

結構工程：英國奧雅納工程顧問公司

照明設計：les éclaireurs

總承包商：Ed.Züblin AG

總面積：57 828 平方米（地上），14 731 平方米（地下）

攝影：Laurian Ghinitoiu

Client:Axel Springer

Status:Design 2014/Completion 2019

OMA Partners in charge:Rem Koolhaas,Chris van Duijn

OMA Associate in charge:Katrin Betschinger

MEP engineer:ZWP Ingenieur-AG

Fa?ade:Emmer Pfenninger Partner AG

Landscape:Inside Outside

Structural Engineering:Arup London

Lighting:les éclaireurs

Main contractor:Ed.Züblin AG

Gross area：57 828 m2(above ground)；14 731 m2(below ground)

Photography:Laurian Ghinitoiu,Courtesy OMA

斯普林格項目開啟了從紙媒到數(shù)字媒體的變遷。位于柏林園區(qū)的“新建筑”不僅是變遷過程中的象征和方法，更是吸引德國“數(shù)字媒界”精英的知名建筑物。其中庭沿著對角線將建筑一分為二，并通向斯普林格集團總部。設計的精髓在于一系列的露臺地板，它們聚成山谷，在建筑中心創(chuàng)造出非正式的平臺，在這里可以向公司其他部分播報員工的想法。

紙媒的優(yōu)點是廉價、有形且容易體現(xiàn)集體努力的成果，這是至今為止數(shù)字媒體無法取代的。這座建筑里的辦公大樓與報紙相似，可以從完全不同的信息來源中選擇并形成復雜的集合體。

建筑師本身可以體會到獨特的優(yōu)勢，那就是速度、精度、定性，但我們也承擔了一個嚴重的后果，那就是員工只注重與電腦的關系，使他們變得內(nèi)向，難以融入集體。

傳統(tǒng)編輯室里充斥著煙火氣息和記者打字的聲音，每一個員工都意識到同事的努力和進步，以及他們的共同目標：就是在截止日期內(nèi)同時發(fā)布一份期刊。而在數(shù)媒辦公室里，員工專注于屏幕，降低了其他感官的注意力，進而削弱了真正創(chuàng)新所需要的集體智慧。

因此，我們設計了一座可以大量播報個人工作的大樓，以便實現(xiàn)信息共享和分析。新的辦公區(qū)增添了通向現(xiàn)有斯普林格建筑群的中庭，成為斯普林格新園區(qū)中心。

該設計圍繞一系列露臺地板展開，它們共同形成了數(shù)字山谷。每層樓由傳統(tǒng)辦公空間以及裸露在外的平臺組成。建筑師將山谷沿著建筑一半處形成鏡像，創(chuàng)造出立體的樹冠空間。

露臺相互聯(lián)系之處形成公共共有空間，為封閉的正式辦公空間提供了另外一種選擇，使辦公空間的容量得到了前所未有的拓展，最終成為了一座可以容納數(shù)字媒體未來所有議題的建筑。

公眾可以在三個樓層全面體驗這座建筑，分別是一樓大廳、會見橋和頂層酒吧。會見橋是一處觀景平臺，來訪者可以在這里見證公司的日常運作和發(fā)展。一樓包括工作室、活動和展覽空間以及食堂和餐廳。

該項目建于西莫大街的斯普林格現(xiàn)有總部對面，這條大街曾經(jīng)將東西柏林分開，是柏林最重要的地點之一。

Axel Springer has launched a move from print to digital media.Its new building on the campus in Berlin acts both as a symbol and a tool in this transition -a building to lure the elite of (Germany’s) digital Bohemia.Bisected by a diagonal atrium that opens up to the existing Axel Springer buildings,the essence of the design is a series of terraced floors that together form a ‘valley’ that creates an informal stage at the centre -a place to broadcast ideas to other parts of the company.

The genius of print is that it is a cheap,physical,hyper-accessible embodiment of a complex collective effort,for which so far the digital has been unable to find an equivalent.Architectural offices are similar to newspapers in that they produce complex assemblies and selections from radically different sources of information.

As architects,we have experienced the advantages:speed,precision,smoothness.But we have also suffered one crucial consequence:the relationship between the worker and his computer,which isolates him in a bubble of introverted performance,inaccessible to collective overview.

In the classical newsroom,dominated by smoking,typing journalists,each inhabitant was aware of the labour and progress of his colleagues and of the collective aim:a single issue,with the deadline as a simultaneous release.In the digital office,staring intently at a screen dampens all other forms of attention and therefore undermines the collective intelligence necessary for true innovation.

We therefore have designed a building that lavishly broadcasts the work of individuals for shared analysis.The new office block is injected with a central atrium that opens up to the existing Axel Springer buildings -a new centre of the Axel Springer campus.

The design was developed around a series of terraced floors that together form a digital valley.Each floor contains a covered part as a traditional work environment,which is then uncovered on the terraces.Halfway through the building,the valley is mirrored to generate a three dimensional canopy.

The common space formed by the interconnected terraces offers an alternative to the formal office space in the solid part of the building,allowing for an unprecedented expansion of the vocabulary of workspaces:a building that can absorb all the question marks of the digital future.

The public can experience the building on three levels -ground floor lobby,meeting bridge,and roof-top bar.The meeting bridge is a viewing platform from which the visitors can witness the daily functioning of the company and how it evolves.The ground floor contains studios,event and exhibition spaces,canteens and restaurants.

The building is situated opposite the existing Axel Springer headquarters on Zimmerstrasse,a street which previously separated East and West Berlin,at one of the city’s most significant locations.

總平面圖 Site plan

橋軸線測定 Axonometry bridge

概念模型 Concept model