六問上海紡織工業(yè)展全面解讀“智匯”新紡織

11月27日～30 日，以“智匯跨界新紡織”為主題的第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)將在上海浦東新國(guó)際博覽中心舉辦。目前本屆展會(huì)已進(jìn)入了最后的準(zhǔn)備階段，其規(guī)模如何？將呈現(xiàn)出哪些新亮點(diǎn)、新特色？有哪些看點(diǎn)？為此，本刊記者分別采訪了展會(huì)主承辦單位負(fù)責(zé)人——上海紡織技術(shù)服務(wù)展覽有限公司總經(jīng)理劉衛(wèi)平、上海市國(guó)際展覽有限公司副總裁卞國(guó)榮、香港雅式集團(tuán)董事長(zhǎng)朱裕倫。

The 18th International Exhibition on Textile Industry （ShanghaiTex 2017）， themed on “Textile for Smarter Future”， is to be held in Shanghai New International Expo Center from November 27th to 30th， 2017. At present， the exhibition has entered into the final preparation stage. What is its scale？ What new highlights and characteristics will be presented？ Does it have any watching focus？ For this purpose， the journalists of this magazine has interviewed the responsible persons of the organizers of the exhibition respectively， including Liu Weiping， General Manager of Shanghai Textile Technology Service & Exhibition Co.， Ltd.， Bian Guorong， Vice President of Shanghai International Exhibition Co.， Ltd.， and Zhu Yulun， President of Hong Kong Adsale Group.

2017年全球紡織機(jī)械最大盛會(huì)

——訪上海紡織技術(shù)服務(wù)展覽有限公司總經(jīng)理劉衛(wèi)平

《中國(guó)紡織》：本屆展會(huì)規(guī)模如何？與往屆展會(huì)相比，本屆展會(huì)將呈現(xiàn)出哪些特點(diǎn)？

劉衛(wèi)平：本屆展會(huì)規(guī)模為10萬平方米，分為化纖和紡紗，針織和機(jī)織，染色、印花和后整理及紡織專配件和測(cè)試儀器專館，其中還設(shè)立智能制造、綠色紡織、健康紡織和新技術(shù)專區(qū)，到目前為止已有來自全球20 多個(gè)國(guó)家和地區(qū)的1000 多家企業(yè)參展，這將是2017 年全球紡織機(jī)械最大的一次盛會(huì)。

上海國(guó)際紡織工業(yè)展覽會(huì)從1984 年首屆舉辦以來，始終致力于搭建一個(gè)紡織新裝備、新技術(shù)、新理念的交流平臺(tái)，為促進(jìn)中國(guó)紡織業(yè)的發(fā)展盡一份力。近年來在中國(guó)紡織工業(yè)聯(lián)合會(huì)、中國(guó)紡機(jī)協(xié)會(huì)和全國(guó)15 個(gè)省市的紡織協(xié)會(huì)關(guān)心支持下，展覽會(huì)緊緊圍繞紡織“十三五”規(guī)劃的要求和上海紡織“科技與時(shí)尚”的發(fā)展理念求新求變，努力打造一個(gè)更貼近企業(yè)需求，更貼近市場(chǎng)變化的交流溝通平臺(tái)。

《中國(guó)紡織》：目前展會(huì)進(jìn)展情況如何？

劉衛(wèi)平：2017 第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)各項(xiàng)工作都在有序的推進(jìn)中。本屆展覽會(huì)加大了新媒體的應(yīng)用，利用新媒體進(jìn)一步加強(qiáng)了對(duì)展覽會(huì)和參展企業(yè)的介紹和宣傳。同時(shí)也加強(qiáng)了與專業(yè)媒體的充分合作，目前已與全球15個(gè)國(guó)家和地區(qū)的100多家媒體展開合作，使第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)的信息得到更廣泛的傳播。在專業(yè)觀眾組織方面更注重各紡織產(chǎn)業(yè)集群地的聯(lián)絡(luò)和宣傳，讓展覽會(huì)的各項(xiàng)信息能更有效地傳遞到各個(gè)重要的地區(qū)和企業(yè)，另外在展覽會(huì)的現(xiàn)場(chǎng)也會(huì)有不少新的做法和安排，讓參展商和廣大觀眾能有更好體驗(yàn)和更多的收獲。

The greatest event of the global textile machinery in 2017

- An Interview of Liu Weiping， General Manager of Shanghai Textile Technology Service & Exhibition Co.， Ltd.

China Textile： What is the scale of this exhibition？ Compared with the previous exhibitions， what characteristics does it present？

Liu Weiping： The scale of this exhibition is 100，000 m2， which is divided into the exhibition halls of chemical fiber and spinning， knitting and weaving， dying， printing and finishing as well as the textile accessories and testing instruments， in which there are also the exclusive zones of intelligent manufacturing， green textile， healthy textile and new technology. At present， over 1，000 enterprises coming from more than 20 countries and regions throughout the world have decided to participate in the exhibition. It will be the greatest event of the textile machinery in 2017 in the whole world.endprint

Since the fist commencement of Shanghai International Textile Machinery Exhibition in 1984， it has been keeping on committing to build up a communication platform for the new equipment， new technology and new idea of the textile industry， so as to play a part in the development of the Chinese textile industry. In recent years， with the care and support of China National Textile and Apparel Council， China Textile Machinery Association and the textile associations in more than 15 provinces and cities throughout China， the exhibition kept on seeking for novelty and change embracing the requirements of the “13th Five-Year Program” on textile industry and the development philosophy of “science and fashion” of Shanghai textile， thus putting great efforts to forge a communication platform which is closer to the enterprises demands and the market changes.

China Textile： What is the present condition of the exhibition？

Liu Weiping： Various preparations of the 18th ShanghaiTex are all advancing in order. This exhi- bition has increased the application of new medias which are used for further introduction and publication of the exhibitors. Meanwhile， the cooperation with professional medias has also been enforced. At present， we have cooperated with over 100 medias in more than 15 countries and regions throughout the world， thus enabling that the information of the 18th ShanghaiTex will be better propagated. As to the aspect of organizing professional audiences， we pay special attentions to the contact and communication in various textile industrial clusters， so that the information of the exhibition will be able to be transferred to the important areas and enterprises effectively. Moreover， there are also not a few practices and arrangements at the exhibition site. We are sure that the exhibitors and vast audiences will have better experiences and more harvests.

工業(yè)4.0 智匯跨界新紡織

——訪上海市國(guó)際展覽有限公司副總裁卞國(guó)榮

《中國(guó)紡織》：今年展會(huì)以“智匯”為主題，體現(xiàn)了主辦方與時(shí)俱進(jìn)的科技思維，您能介紹一下相關(guān)情況嗎？

卞國(guó)榮：上海國(guó)際紡織工業(yè)展覽會(huì)是中國(guó)首個(gè)自主舉辦的民族品牌紡織工業(yè)展。展會(huì)主承辦單位密切結(jié)合時(shí)下熱點(diǎn)，不斷創(chuàng)新辦展思路、拓展新的展覽板塊，力求打通紡織業(yè)全產(chǎn)業(yè)鏈。展會(huì)以前沿視角、多元形式為切入點(diǎn)，匯聚全球頂尖紡織機(jī)械，為中國(guó)紡織業(yè)的技術(shù)革新、合作交流、貿(mào)易往來構(gòu)建專業(yè)性、權(quán)威性和前瞻性的展示平臺(tái)。第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)以“浦東新國(guó)際·智匯跨界新紡織”為主題，立足浦東、面向國(guó)際，在鞏固傳統(tǒng)紡織產(chǎn)業(yè)的同時(shí)，利用智能制造等創(chuàng)新技術(shù)，構(gòu)建新的跨界板塊，以打破紡織業(yè)當(dāng)前困局、展望智能化未來。除了印花/染色/后整理機(jī)械及紡織化學(xué)品、數(shù)碼印花機(jī)械、紡紗及產(chǎn)業(yè)用布機(jī)械、針織及織襪機(jī)械、織造機(jī)械、紡織機(jī)械零配件六大傳統(tǒng)專區(qū)外，全新亮相的智能制造專區(qū)、C2M 智能工廠體驗(yàn)區(qū)、供電及電動(dòng)力技術(shù)專區(qū)、運(yùn)動(dòng)紡織品技術(shù)、牛仔的綠色新天地，將讓觀眾領(lǐng)略到紡織業(yè)未來技術(shù)和發(fā)展趨勢(shì)。同時(shí)，在展會(huì)首日我們還將舉辦“2017 國(guó)際紡織智能制造高峰論壇”。中國(guó)紡織工業(yè)聯(lián)合會(huì)領(lǐng)導(dǎo)將出席本次高峰論壇并發(fā)表主旨演講；來自紡織高等院校的專家教授、紡織機(jī)械標(biāo)桿企業(yè)代表、機(jī)器人企業(yè)代表，也將圍繞紡織產(chǎn)業(yè)的智能化生產(chǎn)進(jìn)行交流，分享紡織企業(yè)效率提升和智能化管理經(jīng)驗(yàn)，促進(jìn)紡織產(chǎn)業(yè)結(jié)構(gòu)調(diào)整和轉(zhuǎn)型升級(jí)。endprint

《中國(guó)紡織》：本屆展會(huì)在服務(wù)方面有哪些改進(jìn)和提升？

卞國(guó)榮：在展會(huì)貿(mào)易功能逐漸淡化的大背景下，第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)堅(jiān)持立足于自主創(chuàng)新之路，在業(yè)內(nèi)建立牢固的市場(chǎng)地位和品牌優(yōu)勢(shì)，不斷拓寬對(duì)外貿(mào)易的形式。除了采用上屆展會(huì)已投入使用并取得良好宣傳效果的“大數(shù)據(jù)云營(yíng)銷系統(tǒng)”等技術(shù)手段以外，展覽會(huì)主承辦單位緊扣市場(chǎng)需求，多次走訪各省市紡織及相關(guān)行業(yè)協(xié)會(huì)和產(chǎn)業(yè)集群地，與企業(yè)進(jìn)行溝通交流，深度挖掘、對(duì)接企業(yè)生產(chǎn)和貿(mào)易需求，積極邀請(qǐng)其組團(tuán)前往展會(huì)現(xiàn)場(chǎng)進(jìn)行參觀、采購(gòu)。我們還與各國(guó)駐滬領(lǐng)事機(jī)構(gòu)建立了長(zhǎng)效溝通聯(lián)絡(luò)機(jī)制，并以此為契機(jī)，緊抓“一帶一路”發(fā)展機(jī)遇，增進(jìn)與各國(guó)企業(yè)之間的商業(yè)往來，邀請(qǐng)有關(guān)企業(yè)、單位到展會(huì)現(xiàn)場(chǎng)開拓海外市場(chǎng)、尋求新的商機(jī)。

同時(shí)，為了加強(qiáng)展會(huì)知識(shí)產(chǎn)權(quán)保護(hù)、維護(hù)參展商的權(quán)益，第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)現(xiàn)場(chǎng)將繼續(xù)設(shè)立知識(shí)產(chǎn)權(quán)侵權(quán)咨詢辦公室，邀請(qǐng)相關(guān)部門進(jìn)駐展會(huì)現(xiàn)場(chǎng)，為展商、觀眾提供知識(shí)產(chǎn)權(quán)相關(guān)咨詢，處理有關(guān)知識(shí)產(chǎn)權(quán)的投訴、糾紛。此外，為了改善廣大觀眾的觀展體驗(yàn)、倡導(dǎo)綠色展會(huì)，第十八屆上海國(guó)際紡織工業(yè)展覽會(huì)現(xiàn)場(chǎng)將采用微信在線登記的方式以簡(jiǎn)化注冊(cè)流程。組織方建議海內(nèi)外觀眾提前進(jìn)行展前預(yù)登記，并在現(xiàn)場(chǎng)預(yù)登記綠色通道免費(fèi)換領(lǐng)胸卡，以便快速入場(chǎng)參觀。

Industry 4.0 Textile for Smarter Future

- An Interview of Bian Guorong， Vice President of Shanghai International Exhibition Co.，Ltd.

Bian Guorong： ShanghaiTex is the first national brand textile industry exhibition held by China autonomously. The main organizers of the exhibition integrate the present hot spots and keep on innovating the holding idea and expanding new exhibition sections， thus striving to getting through the global industrial chain of the textile industry. The exhibitions regarded the frontier viewing perspective and multiply style as the entry point， so as to gather the top textile machines throughout the world， thus constructing a professional， authoritative and prospective exhibition platform for the technical innovation， co-operation and exchange， business trade of the Chinese textile industry. ShanghaiTex 2017， themed on “Textile for Smarter Future”， keeps a foothold in Pudong and looks forward to the international market. In consolidating the traditional textile industry， intelligent manufacturing and other creative technologies to construct new trans-boundary plates， so as to break the present predicament of the textile industry and look into the intelligent future.

In addition to the six traditional zones which are respectively the dyeing， printing， and finishing machinery and textile chemicals， digital printing machinery， spinning and techtextile machinery， knitting and hosiery machinery， weaving machinery， and spare parts and accessories for textile machinery， the brand new intelligent manufacturing area， C2M Smart Factory Experience Zone， power supply and electrodynamic force technical area， spots textile technology， new green zone for denim are also presented， so that the visitors will be able to appreciate the future technology and development tendency of the textile industry.

Moreover， on the first day of the exhibition， we will hold “2017 International Textile Intelligent Manufacturing Summit”. The leaders of China National Textile and Apparel Council will attend the summit and make keynote speeches. The professors from textile institutions of higher learning， representatives of the textile machinery benchmarking enterprises and representatives of robot enterprises will also communicate on the intelligent manufacturing of the textile industry to share their experiences on improving the efficiency of the textile enterprises and intelligent management， so as to promote the structural regulation as well as the transformation and upgrading of the textile industry.endprint

China Textile： Does the exhibition make any improvement and promotion on the service？

Bian Guorong： Under the background of the gradual dilution of the trading function of the exhibition， ShanghaiTex 2017 insists on being established on the road of independent innovation， so as to establish solid market status and brand strength in the industry and keep on expanding the formats of foreign trade. In addition to the technological means such as“big data cloud marketing system” which was put into use in the last exhibition and won good publication effect， the undertaking units of the exhibitions also grip the market demand to visit the associations of the textile and relevant industries in various provinces and cities as well as the industrial clusters for several times， so that they can communicate and exchange with the enterprises directly to extract and comprehend their manufacturing and trade demands. The enterprises are invited to come to the exhibition for visit and procurement. Moreover， we still establish the long-term communication and contact mechanism with the consul organizations of various countries residing in Shanghai. With this opportunity， we grasp the development chances of “The Belt and Road” to increase the business trade with enterprises of various countries， invite the relevant enterprises and units to the exhibition to expand overseas markets as well as seek for new business opportunities.

Meanwhile， in order to enhance the intellectual property protection of the exhibition and maintain the rights and interests of the exhibitors， ShanghaiTex 2017 will continue to set the intellectual property infringement consultation office， where the relevant departments are invited to reside to protect the consultations on the intellectual property for the exhibitors and audiences and deal with the complaints and disputes on the intellectual property. In addition， in order to improve the visiting experience of the vast audiences and advocate green exhibition， ShanghaiTex 2017 will adopt the WeChat online registration to simplify the registration procedure. The organizers suggest that the domestic and overseas visitors should make registration in advance and exchange for the free chest cards at the green registration passage on site， so that they will be able to enter into the hall to visit quickly.

同期活動(dòng)聚焦三大主題

——訪香港雅式集團(tuán)董事長(zhǎng)朱裕倫

《中國(guó)紡織》：本屆展會(huì)有哪些研討會(huì)、活動(dòng)值得關(guān)注？

朱裕倫：作為一個(gè)行業(yè)大展，ShanghaiTex所聚焦的紡織科技、應(yīng)用能引領(lǐng)出行業(yè)最前沿的變化趨勢(shì)，我們希望把紡織業(yè)當(dāng)下最火熱的話題透過一些具針對(duì)性的同期活動(dòng)，比如把專業(yè)論壇、展示活動(dòng)、商貿(mào)配對(duì)等帶到鎂光燈之下，把展會(huì)塑造成一個(gè)匯聚國(guó)際紡織行業(yè)智慧、充滿新點(diǎn)子的交流平臺(tái)。 本屆的同期活動(dòng)主設(shè)有三大主題：“智能生產(chǎn)”、“運(yùn)動(dòng)用品科技”及“環(huán)保牛仔科技”。針對(duì)“智能生產(chǎn)”，我們將邀請(qǐng)海內(nèi)外智造專家現(xiàn)場(chǎng)舉行“紡織工業(yè)4.0 論壇”，呈獻(xiàn)如何利用智慧化科技在生產(chǎn)的各個(gè)環(huán)節(jié)進(jìn)行數(shù)據(jù)化和智能化逐步提升。另外，我們將會(huì)和酷特智能合作，在E1館的“智能工廠及C2M體驗(yàn)區(qū)”展出紅領(lǐng)集團(tuán)移動(dòng)定制體驗(yàn)中心“魔幻大巴”，讓觀眾當(dāng)場(chǎng)體驗(yàn)3D量身和大規(guī)模定制風(fēng)潮下的服裝生產(chǎn)科技。運(yùn)動(dòng)用品科技方面，設(shè)立在W1館的“運(yùn)動(dòng)科技競(jìng)技場(chǎng)”將橫跨三大熱點(diǎn)：運(yùn)動(dòng)文胸、可穿戴科技和跑鞋科技。同時(shí)，一系列相關(guān)的專業(yè)論壇、比賽、專題展示和精彩表演將活力上演，世界最大的3D打印供應(yīng)商之一比利時(shí)瑪瑞斯公司（Materialise）更將于現(xiàn)場(chǎng)展示分享最新3D打印在跑鞋設(shè)計(jì)的最新動(dòng)向，探索運(yùn)動(dòng)市場(chǎng)帶來的創(chuàng)新、高附加值的紡織和跨界創(chuàng)新科技。針對(duì)牛仔環(huán)保科技，設(shè)在E1館的“牛仔的綠色新天地”將匯聚牛仔行業(yè)領(lǐng)軍企業(yè)，展示牛仔新技術(shù)，包括：染料、助劑、紡織品化學(xué)；牛仔后整理設(shè)備；以及激光加工、剪裁設(shè)備等，新設(shè)牛仔展區(qū)獲得著名展商大力支持。專區(qū)內(nèi)更將舉辦“品讀牛仔”論壇，針對(duì)牛仔的最新環(huán)保科技、設(shè)計(jì)、市場(chǎng)等未來趨勢(shì)作出探討，共同開啟牛仔的綠色之旅。endprint

《中國(guó)紡織》：本屆展會(huì)在宣傳方面有什么新舉措？

朱裕倫：為了增加本年展會(huì)宣傳的廣泛性和影響力，我們?cè)谡骨爸贫艘粋€(gè)展商代言的推廣計(jì)劃。除了將推出展商微信邀請(qǐng)函，方便展商用微信邀請(qǐng)觀眾參觀，我們還會(huì)親身拜訪11位紡織行業(yè)巨頭的生產(chǎn)基地，與展商進(jìn)行采訪，一同針對(duì)工業(yè)4.0、行業(yè)趨勢(shì)、高增長(zhǎng)應(yīng)用等熱話進(jìn)行深入探討，各大展商更會(huì)分享公司的最新發(fā)展，并將預(yù)告在ShanghaiTex 現(xiàn)場(chǎng)展示的最新產(chǎn)品。

Three main themes concentrated in the same event

- An Interview of Zhu Yulun， President of Hong Kong Adsale Group

China Textile： What seminars and activities are deserved to be concentrated in the exhibition？

Zhu Yulun： As a big exhibition in the industry， the textile technology and application focused by ShanghaiTex can lead the most frontier variation tendency of the industry. We hope to bring the hottest topics in the present textile industry such as the professional forum， exhibition activity， commerce and business matching to the public through some specific activities of the same periods， thus moulding the exhibition into a communication platform gathering the intelligence and new ideas of the international textile industry. There are three main themes set for the activities of the same period， which are respectively： “Industry 4.0”， “Sports Technology”and “Green Denim Production”.

For “Industry 4.0”， we are going to invite smart manufacturing experts at home and abroad to hold “Textile Industry 4.0 Forum” to present how to use the intelligent technology to conduct digital and intelligent promotion in various steps of manufacturing. Furthermore， we will cooperate with Kutesmart to display the “magic bus” experiencing center which is customized by RED COLLAR GROUP in the “C2M Smart Factory Experience Zone” in E1 hall， where the visitors will experience the garment manufacturing technology in the trends of 3D tailoring and large-scale customization.

As to the “Sports Technology”， the “Sports Arena”set in W1 hall will stretch over three hot spots： sports bra， wearable technology and running shoes technology. Meanwhile， a series of relevant professional forums， competitions， specialized exhibitions and excellent performances will be performed. One of the biggest 3D printing suppliers in the world - Materialise company in Belgium will display and share the latest trend of 3D printing in designing the running shoes. It will explore the textile and trans-boundary innovation technologies with innovations and high added values brought by the sports market.

As for the “Green Denim Production”， the “New Green Denim” set in E1 hall will gather the leading enterprises in denim industry to display new technologies， including： dyestuff， auxiliaries， textile chemicals， denim finishing equipment， as well as laser processing， cutting device and so on. The newly established denim zone is supported vigorously by famous exhibitors. In addition， in this zone， the “Denim Appreciation Forum” will be held to discuss the latest environmental technologies， designs and markets as well as other tendencies of the jeans， thus starting the green journal of denim.

China Textile： Does the exhibition have any new measures in publication？

Zhu Yulun： In order to increase the universality and influence of the publication of this exhibition， we have enacted a promotion scheme represented by the exhibitors before the exhibition. In addition to the WeChat invitation letters for the exhibitors， which is convenient for the exhibitors to invite visitors through WeChat， we will also visit the manufacturing bases of 11 giants in the textile industry to interview the exhibitors and have deep discussion to industry 4.0， industry tendency， high growth application and other hot topics together. Moreover， various exhibitors will share the latest developments of the company and give a preview of their latest products to be exhibited in ShanghaiTex.endprint